Dubai: A Saudi developer is planning a second property launch in Dubai within two months, using its Italian connections. The interior design of the Dh800 million super-exclusive residential project on the shores of the Dubai Water Canal will be undertaken by Pagani – a brand synonymous with high-performance cars.
The DaVinci Residential Tower will have just 80 units, with prices ranging from Dh5.5 million to Dh42 million for a penthouse. Sales begin next week.
Dar Al Arkan recently launched another luxury project in Dubai, its first in Dubai, in which another Italian brand, Missoni, partnered with the designer for the project’s interiors.
“Pagani is in a world of its own, making only about 50 hypercars every year,” said Ziad El Char, Vice-Chairman of Dar Al Arkan Properties. “We have the brains behind those cars – Horacio Pagani – involved in the detailing of the homes at DaVinci. It’s the first such collaboration for Pagani, and buyers can expect the same level of detail orientation associated with the cars.
On the apartment numbers, limited is the word that comes to mind, as with Pagani cars. Only 80 apartments will be built and that suits both partners. “It took a lot of convincing to get Horacio’s consent for the brand association,” said El Char.
DaVinci tower is planned to be completed in two years’ time, as per current plans.
“If we were to compare any other development, the DaVinci would be similar to the One Hype Park development in Knightsbridge, London. Property buyers at DaVinci will soon come to realise that.”
DaVinci tower is planned to be completed in two years’ time, as per current plans.
Fast cars and luxury homes
Pagani, incidentally, is among a handful of supercar marques involved in Dubai projects. Lamborghini and Bugatti have taken similar trips.
Moreover, Dar Al Arkan has a full lineup of Italian super-brands in its portfolio, whether it is Cavalli and Versace at its Riyadh properties. Throw in a touch of Elle Saab as well, also in Saudi Arabia. With Pagani, the developer ticks off another box.
Will Pagani’s next project be in Saudi Arabia? “Not immediately, with the likes of Pagani, it’s always the gradual approach to new ventures,” the official added. “That’s the whole point of keeping things to limited editions. For these next two years, the DaVinci is all that matters.”
Unless Dar Al Arkan has another Italian brand on the way.